Check out this great Sole demonstration on Wild Snow about fitting Scarpa mountaineering boots! Two great lines we have the pleasure of working with!!
DIY - Sole Footbeds and Scarpa Summer Mountaineering Boots
http://www.wildsnow.com/695/diy-footbeds-and-scarpa-summer-mountain...
Everyone,
During last Saturday's pre-Presidential Inauguration ceremonies, Andy Meyer (Marmot's Sponsorship Manager) noticed CNN reporter, Don Lemon, wearing a Marmot Zeus down jacket on Barack Obama's train-ride into Washington DC. Please click on the link below -- watch Don Lemon carefully -- and you'll see Marmot proudly displayed on CNN:
http://www.cnn.com/video/#/video/politics/2009/01/17/lemon.obama.train.ride.cnn?iref=videosearch
From Marketing / PR:
Osprey has had some exciting news to share with the world recently. Attached are two press releases regarding the partnership with Telluride Ski Resort and Osprey’s All Mighty Guarantee.
You can see all of Osprey’s press releases on the Verde PR Paperless Press Room.
http://www.verdepr.com/content/press-releases-11
And remember to check out the latest media hits on Osprey’s Social Media Blog.
http://www.ospreymedia.blogspot.com/
In today’s Minneapolis Star Tribune I-profile Andy Knapp, a 60-year-old retail buyer at Midwest Mountaineering in Minneapolis and a lifelong adventurer who’s now fighting cancer.
The story focuses on Knapp’s life in the wilds as well as his fight over the past five years with tough-to-treat renal cell carcinoma kidney cancer.
This story is incredible and one you will want to read. Check out the full story at
http://thegearjunkie.com/andy-knapp-survivor!
Marmot is participating in a rather unique promotion with the AXE brand (
http://www.unilever.com/brands/personalcarebrands/Axe.aspx). Click on the link to find out more today!
Happy 2009 everyone! Hope you’re having a good start to the new year.
Below is the usual link to coverage for SCARPA North America for the last couple of months, including some good coverage this month. A few highlights:
• The Typhoon is covered in the current issue of Skiing in a feature on the new generation of freeride boots, and the month before they named the T-Race one of the year’s ‘Best pieces of Gear.’
• Outside Magazine covered the Zen in its holiday gift guide.
• The Nangpa-La was featured in American Way and Michigan Sports.
• Mountain Gazette covered the T1 and the Techno in separate months this winter and fall.
• Gripped has covered three different SCARPA rocks shoes/mountain boots in issues this fall and winter.
• BOSS Report covered SCARPA’s move into new offices and integration of the warehouse operation.
http://www.flickr.com/photos/basecampcomm/sets/72157594538267268/detail/
As always, you can download these placement to print out or otherwise use to share with retailers and colleagues, or just forward them the link.